Finally - Apple Store to hit Newmarket!!

I just came across some exciting news, well it's exciting for me since I use a iMac XD and like Apple products. Kiwi fans of the Apple brand will shortly have a dedicated venue at which to celebrate their devotion when the first New Zealand-based megastore opens soon in Auckland’s Newmarket district.

Construction has already begun on the new megastore located in the centre of Auckland’s Newmarket shopping precinct.

The store will serve as a replacement for MagnumMac’s existing location in Newton, for which the lease expires this December.

The new concept-store is located on the corner of Broadway and Khyber Pass Roads at what was previously Sounds Plus, which combined both Games Plus and Sounds stores in one location.

Split over two levels, the space, which has been dormant since Sounds Plus vacated, is said to be modelled on the successful Apple owned stores overseas, where the customer experience reigns supreme. The US-based stores are situated at high profile street or mall locations and are focused on enticing potential converts to the Mac platform.

The Newmarket store is owned and will operate under the MagnumMac brand. Existing MagnumMac customers, who wish to remain anonymous, were initially concerned about the area’s notoriously bad parking but understand the appeal of such a high profile location.

Taken from NetGuide